DIESEL...BE STUPID.

REALLY LIKE THE DIESEL AD CAMPAIGNS, FOUND A FEW ONLINE I LIKE! THE USE OF SLOGANS ECT GRABS THE ATTENTION OF THE EYE!

(images from google.com)

Nottingham contemporary...

ok so although i went a little while ago, wanted to add a few bits from when we visited nottingham contemporary, had a really nice time, at first i was a bit dubious about visiting because i always sort of felt like i didnt appreciate art enough, as in i can see what it is, but i never could grasp what it was meant to mean? So anyway gave it a go, was pleasantly surprised, some of the pieces i thought were a bit confusing, but i did really like alot of it, especially a installation by Matthew Darbyshire titled 'an exhibition of modern living' as i said before i never found that i felt the same about an image of piece art like others did, but i guess the way you interpret something is up to you?

(images all my own)

pattern cutting...

here are some images from a recent pattern cutting lesson, we are currently working on our first sample toile, we cut out the patterns and blocks and measured the material accordingly, we'll see how this goes....


(all images my own)

pattern cutting...

looked through a few of the 3rd years work, saw some really good stuff, took a few pics for reference...

(all images my own)

SUPAKITCH.

just stumbled across a pretty awesome artist, supakitch, hes a french artist, hes work is amazing, i suggest checking out some videos on youtube of his work, amazing.

(images from google.com)

WOAHWOAHWOAH.

http://www.socsci.flinders.edu.au/global/glob1002/2003book/chapters/kendolls.htm

CALL ME Mark Zuckerberg.

watched 'the social network' recently, fantastic film i thought. Inspiring in so many ways, how something so pioneering can happen as an accident. I was so impressed with the storyline, im not sure how close that is to fact but its nice to think it went kind of like that. Id love to be a pioneer, known for something that massive. Ill start working on an idea soon!

American Apparel.

(all images my own)

comparative shopping, store 3 AMERICAN APPAREL.

we also visited the Bridlesmith-gate store, American Apparel. Firstly we notice the window displays, typical of American apparel, simple, basic -looking, athletic even, a few pairs of stockings and a couple of leotards! there was also on the top floor, but still in the window lots of female figure manikins, well just the legs of them, nice effect. as we go in store we can see what it is that American apparel is all about, inside its almost factory looking, with reference to there ethics on vertical integration. Stacked high are shelves full of perfectly folded chinos, an eclectic range of pastel bow ties and hoodie's in every shade imaginable...typical American apparel. What i like most about American apparel, is there profound pride to be American, with 'made in the USA' signs dotted around store. Whilst looking around the store a few items tht caught my eye were the 'initial' t-shirts, one of which i own, at £18, a little steep but worthwhile, everyone knows where its from, your just wearing label, Another thing was the 'legalize gay' t-shirts, something i think is a worthwhile cause, you can look more into the cause on their website here:

http://americanapparel.net/legalizegay/

also followed by their 'legalize LA' cause:

http://americanapparel.net/contact/legalizela/

Pricing, whilst most things in store are basics and plain, theres obviously a few signature items which cost a little more, for example the socks begin at £7, then we move onto the classic hoodie, comes in at £50 and then we have a ruffled organza skirt, not typical of American apparel but very dance-wear still, which comes in at £64. I dont think the prices in store are un-reasonable, for the age democratic, which i would consider to be between 18 and 30, students and young people i imagine, these sorts of people are buying into this brand and are clearly prepared to pay a little extra for basics when they know its better quality.

'London is the world capital of quirkiness thanks to its amazing cultural diversity, pioneering fashion trendsetters and not to mention its inventive designers like Vivienne Westwood, Alexander McQueen and Gareth Pugh (to name a few). So it came as no surprise that the youth of London were more than happy to see its very first American Apparel store open on the infamous and swinging Carnaby Street in September of 2004. It became increasingly apparent that Londoners were already very much aware of the American Apparel aesthetic with its youthful, provocative and trendy style capturing the imagination of the capital's fashion forward residents.

Before too long every magazine from i-D and Dazed and Confused to Vogue and Grazia were featuring our colourful and glittery products as soon as their stylists could lay their hands on them.

Soon after London's flagship store had opened, it was obvious that public demand necessitated branching out. So in August 2005 East London's Curtain Road opened its doors to a crowd of incredible looking kids, stylists, artists and musicians. The rest is now history with stores following the same pattern of success in: Portobello (May 06), High Street Kensington (July 07), Brighton (August 2007), Covent Garden (November 07), Oxford Street (December 07) and Glasgow (December 07).

There are now thirteen stores across the UK with more to come!'

this is a piece of text from the american apparel website, showing clearly the store is doing well, despite having money troubles most recently, American Apparel founder and Chief Officer Dov Charney remains one of fashion's leading innovators. Also in 2008 the company won 'label of the year' and has also gained fans worldwide after the successful appeal and charity funds to support haiti, after the tragedy that struck earlier this year.

(image from americanapparel.com)